Sam LawSep 19, 20181 min【Brand Communication】How To Clarify Your Message So Your Marketing Effort Is Not WastedMany businesses suffer from the Curse Of Knowledge because they assume customers have the background to understand the product. When your...
Sam LawSep 11, 20183 minIs Bad Communication Costing You Businesses?Many businesses struggle to find a way to talk about their product in such a way their customers will pay attention. This can be...
Sam LawAug 29, 20181 minHow To Construct Your 1-Sentence Pitch That Draws InterestIt is no longer ok to simply say what you do. It is boring and fails to draw interest. How do you construct you 1-sentence pitch that is...
Sam LawAug 27, 20184 minThe ONE skill guaranteed to build a successful businessA great business is one that solves a problem everyone has. Every person is constantly searching for guides to help them solve their...
Sam LawAug 7, 20184 minHow To Make Your Brand Stand Out In A Noisy WorldThe reality in business is that there are more choices than what people need so what you sell will not be 100% unique, someone else in...
Sam LawJun 16, 20184 min5 Reasons Why You Should Have A Story For Your BrandToday we live in a noisy world. With the advances in technology, it is easier to reach customers in theory but grabbing customer...